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Quasi-Identifiers

Data & Research MethodData, Privacy & MeasurementSensitive Topic

Data fields that don’t identify someone alone but can identify them when combined (e.g., age, city, job title, rare attributes).

What This Really Means

Quasi-identifiers are a major driver of re-identification, especially in small populations, small countries/regions, or niche communities.

Good governance uses aggregation, coarsening, suppression, and access tiering to reduce risk while preserving research value.

Examples

“Age 47, small town, niche profession” uniquely identifies someone

Combining region + uncommon preference flags a person

Removing exact dates and using age ranges reduces risk.

Common Misunderstandings

Tap each myth to reveal the reality

Reality

Quasi-Identifiers points to data fields that don’t identify someone alone but can identify them when combined (e.g., age, city, job title, rare attributes), so quasi-identifiers are harmless because they aren’t names is a misunderstanding.

Reality

If data is aggregated, risk isn’t always always gone, and Quasi-Identifiers is about data fields that don’t identify someone alone but can identify them when combined (e.g., age, city, job title, rare attributes).

Reality

Quasi-Identifiers points to data fields that don’t identify someone alone but can identify them when combined (e.g., age, city, job title, rare attributes), so only celebrities can be re-identified is a misunderstanding.

Reality

Quasi-identifiers don’t matter if the dataset can feel like “internal.” sometimes, but Quasi-Identifiers refers to data fields that don’t identify someone alone but can identify them when combined (e.g., age, city, job title, rare attributes).

Tags

#privacy-risk#data-privacy-measurement#data-research-method

Inside LoveIQ

We identify patterns related to Quasi-Identifiers by analyzing responses in our assessment modules, helping you understand your unique relationship dynamics.

Sample visualization of a gap metric.

“You don't need to label yourself. These terms help describe patterns — not define you.”

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